An ‘Independent Web Advice’ Blog

I think I have finally worked out what is wrong with my own site. Why it doesn’t quite work. There has always been something slightly ‘up’ with the whole concept. What it was I did not know and Independent Web Advice has gone through eight total reworks in just 12 months.

The problem is that it serves two incompatible markets.

Offering Free help and advice for your website

To sell my business services and attract new customers

Why are they incompatible? Because if I am selling services, then how free and independent can the information on this web site be? If I am giving independent web advice for free, then how can I justify trying to sell you my services? Surely that would be somehow dishonest, a trait you do not want from some one whose opinion you are going to heed.

The Answer?

It seems simple now that I really know the problem. It dawned on me just today.  There are really two websites here. So I shall be creating a new site and splitting the content. Although not good for Google, getting the fundamental aims of a site right is more important.

This web site, Independent Web Advice, will become more what it says on the tin. Not a sneaky sale of my particular services, but a real resource for independent web advice.

I will also create a new site (name not decided), which will be my business site. It will be for the sale of my services. An unashamed ‘asking for the business’.

More soon, Goodnight,

Paul

This is Mike. The founder, owner and MD of a successful engineering company. After retirement and finally having the time to explore the Internet, Mike found himself wanting his own web site. Happier fixing huge industrial machines, Mike had avoided computers all his life. A few months later, he is now running his own affiliate site, editing content, adding pages and even starting to get to grips with HTML.

Take a look - www.egotrips.eu

Is Mike hooked? We think so. He has done a wonderful job with his new site and is now exploring design issues and interactivity. He wants, above all, to log his next road adventure online, as he goes, and we are exploring how to do that now.

Why is he hooked - because the internet is absorbing. The more you know, the more you want to know, the more the Internet provides. Now Mike wants a new site, based on the things he has learned from mistakes with egotrips. I can’t wait to hear the plans.

Speak soon

Paul

PS Mike - thanks for the Guiness, hope you got home ok

Akismet is amazing. Since I installed it with a FREE key supplied by Akismet my life is almost entirely SPAM FREE!!!

If you have a blog, you need Akismet.

Before Akismet I had over 500 spams a day! Can you imagine what a pain that was for me to sort through. On one record day I had nearly 1500 spams to moderate. That means me scrolling down through all the messages to see which were from humans.

Mostly I gave up and just deleted everything. (If you lost a post - I apologise!).

Now Akismet has changed my life forever. Thank you to WordPress for making it a default add on. Thank you to Akismet for a wonderful service. It works, it is free, and it is POWERFUL.

I love Akismet

Try it now if you run a blog. It will change you life and save you hours and hours of spam trawling!

Paul.

http://akismet.com/